Pilgrimage Rejuvenation and Spiritual Augmentation Drive (PRASAD)

Pilgrimage Rejuvenation and Spiritual Augmentation Drive (PRASAD)

  1. Introduction
  2. Objectives
  3. Funding

Introduction

  • Introduced in 2015, the Pilgrimage Rejuvenation and Spiritual Augmentation Drive (PRASAD) is a government scheme that focuses on identifying and developing the pilgrim sites across the country to enrich the religious tourism experience.
  • It was launched by Union Ministry of Tourism.
  • It aims at integrated development of pilgrimage destinations in planned, prioritised and sustainable manner to provide complete religious tourism experience.

Objectives

  • Harness pilgrimage tourism for its direct and multiplier effect upon employment generation and economic development.
  • Enhance tourist attractiveness in sustainable manner by developing world class infrastructure in the religious destinations.
  • It also seeks to promote local art, culture, handicraft, cuisine, etc.

Funding

  • Under it, Ministry of Tourism provides Central Financial Assistance (CFA) to State Governments for promoting tourism at identified destinations. For components within public funding under this scheme, Central Government will provide 100% fund.
  • For improved sustainability of project, it also seeks to involve Public Private Partnership (PPP) and Corporate Social Responsibility (CSR) as well.